For those of you who actually read The Coaches Blogs (thanks to both of you BTW), you remember my post on March 10th stating a new relationship with Trulia.com . Well it’s official now as witnessed by this Yahoo post
What this means is we, at Prudential, will have the “inside track” with an advertising campaign formally known as the Trulia “Triple Play”, which incorporated Featured Listings, Brand Identity, & Banner advertising (geographically). I love this play for you guys. It will be extremely effective. We are getting more hits from a basic agreement with Trulia right now, than the next 4 companies combined on our Corp. site.
Don’t let this tip from the Coach go into the trash. Budget for it now, so you will be ready when it rolls out in May 2008!
More on this to follow later this week…
The Coach


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April 24, 2008 at 11:30 pm
Jose Lara
Cool blog. Great news. I think its a good transition for Prudential IMO. Trulia seems to be more update.